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Hurrah for Differences!
Jarrod Wilcox, April 2, 2003
Many investors who made great returns picking
stocks before 2001 now seem ready to take up risk management but
don’t want to invest in index funds. One sensible approach is to
diversify your portfolio across the major stock groupings and focus
your stock selection efforts on finding good stocks within each
group.

The chart above shows how differently two of the most
important groups, technology stocks and interest-sensitive stocks, have
behaved over the last 10 years. I’ll return in a moment to how I
unconventionally defined these groups, and where the data came from, but for
now, focus on their potential for diversification. Cumulative returns for both
have grown dramatically, but often at different times. For example, in 1999
technology stocks were still headed up, while stocks in the interest sensitive
group, which includes banks, housing-related stocks and some other businesses
that do relatively better in economic recessions, headed down. On the other
hand, in 2001, as recession perceptions set in, technology peaked and turned
down, while lower interest rates greatly stimulated housing and many other
stocks in the interest-sensitive group.
One could argue that it is better not to diversify, because
over the last decade the technology stocks did better than all the other groups
that I will show. Keep in mind, though, that the future may not be like
the past. This group is more volatile as well. Finally, there is a
survivor bias in the data -- stocks had to be around for the full ten years to
be included, and the technology group shown may not be representative of the
Internet stock that crashed and burned.
I recently did a statistical cluster analysis of the
monthly returns of stocks in the Value Line database over the last decade to let
the data tell me what the real groups might be. Of course, this procedure,
since I only had 120 observations of the over 1700 stocks that were present
during the entire decade, can produce some fallacious groupings based on
coincidence. However, the procedure I used produced a tree diagram of the
market that was sufficiently similar to conventional industry definitions to
convince me that the method could find real structures. It placed every stock
at the twig ends of variously sized branches. Generally, the fewer branch
points on the tree that one traverses between any two stocks, the more closely
are they related.
For reference, the complete stock list as of the decade
ending February, 2003 is described in the associated Appendix, sorted by cluster
code. It is cross-referenced by stock ticker symbol in the
Cross-reference Appendix. (Be prepared for
slow loading for both these large files.) The information contained is
extensive, and I will touch on only some highlights here.
High-level Groups
I paid special attention to the sixteen large groups created by
the first four levels of division. This was sufficient to create considerable
cohesion both in terms of internal return correlation magnification and
consistency of industry classifications. It should be kept in mind that, just
as in factor analysis, the exact groupings are subject both to noise
(coincidence in a small sample) and changes through time in the characteristics of the stocks
and the market’s emphasis on different attributes in evaluating them. The groups
ranged in size from about 30 to about 300 stocks each. Some seemed real, and
some so diffuse across industries that they may have been spurious. Here
are my personal labels for the groups that subjectively seemed most real and
important.
Technology: This is a broader group (223
stocks) than one might expect based on industry labels and popular lore; they
all tended to move together over the last decade. Here are some of the
better known stocks included.
| AOL Time Warner |
Microsoft |
IBM |
Merrill Lynch |
Schwab (Charles) |
| Disney (Walt) |
Broadwing |
Best Buy |
Staples |
Advanced Micro Dev. |
| Intel |
Cisco Systems |
Dell |
Adobe Systems |
Hewlett Packard |
| Biogen |
Oracle |
Motorola |
Sybase |
Eastman Kodak |
| Storage Technology |
PeopleSoft |
Genzyme |
AT&T |
Viacom |
| Cendant |
Home Depot |
Sony (ADR) |
Texas Instruments |
Qualcomm |
Note that Biogen and Genzyme crossed over from the biotech world to share in
the same movements with the computer-related and Internet support companies.
We also see media stocks like Disney. If you are heavy in conventionally-defined technology stocks, don't bet that
media stocks, biotech, or even office equipment retailers will provide adequate
diversification. Note that most Internet stocks could not be present
because they were not in the database for an entire decade.
Research: The 113 stocks in this group have in
common smaller size and, taken as a whole, more emphasis on recent research than
seems present in the Technology group. Their prices took off later in the
development of what we know as the upside of the speculative bubble. Here
is a sample.
| Coherent |
Cell Genesys |
Fuelcell Energy |
Bio-Rad Labs |
Advanced Magnetics |
| Delphax Technologies |
Plato Learning |
Calgon Carbon |
Lamson & Sessions |
Chiron |
| Gilead Sciences |
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The chart below shows how these groups soared well above more pedestrian
fellows during 1999 and 2000

Consumer Support: This group (120 stocks)
includes many very large consumer-related companies. Some of the better
known names are:
| Abbot Labs |
Heinz |
Bristol Myers Squibb |
Merck |
Johnson & Johnson |
| Schering Plough |
Pfizer |
McDonald's |
Amer. Intl. Group |
Glaxo Smith Kline |
| Walgreen |
McCormick & Co |
Baxter Intl |
Coors |
Alberto Culver |
| Pepsico |
Avon Products |
Colgate Palmolive |
Stryker |
Procter Gamble |
| Clorox |
Gillette |
Coca Cola |
Archer Daniel Midlands |
Gen'l Dynamics |
| Verizon |
Bell South |
Comcast |
Electronic Data Sys |
Honeywell |
| Winn Dixie |
Safeway |
Textron |
Delta Air Lines |
Southwest Airlines |
| Ford Motor |
United Technologies |
Dow Jones |
New York Times |
WalMart Stores |
It is interesting that General Motors is not here, but in a more diffuse
cluster of stocks (not shown) that includes many ADR's and companies with global
interests. Note also that telephone companies in the larger sense are consumer
companies, not technology companies, even though they have shared financial
problems with some technology firms in the last couple of years.
Interest-Sensitive: This is a large group (304stocks)
that includes many banks, financial service companies, and beneficiaries of low
interest for capital intensive projects such as home-building activity, as well
as some companies that benefit from economic recession. Some examples are:
| Progressive (Ohio) |
State Street |
Vulcan Materials |
Wells Fargo |
Kimberly Clark |
| Sherwin Williams |
Kellogg |
Chubb |
Marsh & McLennan |
Beverly Enterprises |
| Union Planters |
Leggett & Platt |
Diebold |
Genuine Parts |
ManPower Inc |
| Sears, Roebuck |
Carnival Corp |
Legg Mason |
Mellon Financial |
McGraw Hill |
| Mohawk Industries |
Toll Brothers |
Chevron Texaco |
Nike |
Wendy's |
| Bed Bath & Beyond |
Starbucks |
AutoZone |
Stanley Works |
Waste Management |
Natural Resources: This group (115 stocks) is
dominated by petroleum and a few other natural resource stocks. See the
Appendix for the complete group, but here is a short list to give the idea:
| Tesoro Petroleum |
Amerada Hess |
Kerr-McGee |
Anadarko Petroleum |
Apache corp |
| Helmerich & Payne |
Offshore Logistics |
Tidewater |
Exxon Mobil |
Domtar |
| Barrick Gold |
Placer Dome |
Mesabi Trust |
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As the following chart shows, these stocks did not see the startling runup of
the technology stocks, but they have continued to resist the impact of the bear
market much better than other groups, reflecting increases in world tensions
that have pushed up the price of oil and gold, as well as from higher economic
growth rates in Asia that have benefited commodities.

Industrial: This core market group (219
stocks) generally embodies mature companies, including what we might call
"smokestack" industrials. Their defining characteristic is probably mature
technology. These stocks are generally more cyclical and mostly lost
ground during the last decade as compared to other groups, except for utilities,
which did even worse. Here are some of the
better known stocks included.
| Bandag |
Polaris Inds |
Smith (AO) |
Air Products & Chem |
Norfolk Southern |
| Goodyear Tire |
Whirlpool |
Deere & Co. |
Dana |
Phillips-Van Heusen |
| Reebok |
Florida Rock |
Crown Cork |
US Steel |
Alcan |
| Phelps Dodge |
Weyerhauser |
PPG Ind |
DuPont |
Boeing |
| Caterpillar |
Fluor |
Olin |
Oneida |
National Presto |
Many of the companies in this group enjoyed status as growth stocks not many
decades ago -- it seems odd to see Boeing, for example, now in the same category
as US Steel.
Utilities: This is a rather distinct cluster
of 115
stocks. Many have tried to branch out into non-regulated endeavors,
perhaps accounting for the observation that the group is surprisingly cyclical
given yesterday's reputation for stability. Here are some representatives.
| NICOR |
Duke Energy |
Entergy |
FPL Group |
Consol. Edison |
| Puget Energy |
Energen |
Oneok |
Maine Public Services |
California Water |
| Laclede Group |
UST Inc |
Anheuser Busch |
Philadelphia Suburban |
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Notice how a tobacco stock has crept into the group. Before the legal
wars of the last decade, tobacco stocks were often treated as steady dividend
producers like utilities. The inclusion of Anheuser Busch may be
coincidental, or it may tell us something about that business.
Other Groups: There are several hundred stocks
still unaccounted for. Some of the largest are in a somewhat diffuse
cluster that contains many foreign ADR's and stocks that are dominated by
international activities. Another small cluster relates to thrifts, REIT's
and some smaller banks. Still another small cluster contains remaining
property/casualty insurance companies, some broader financial service companies,
and, interestingly, medical supply companies. Another contains
environmental stocks and some recreation stocks. There are several more
very diffuse clusters that seem to encompass smaller stocks of the light
industry variety. All these are available for inspection in the Appendix,
but the degree to which they represent true cluster structures as opposed to
coincidence is more debatable than those presented above.
Extra Credit: Bottom-Level Pairs
When two stocks are on adjacent twigs deep within a
cluster, they are probably truly related. But if they are also categorized
by Value Line as being in the same industry, we can be certain. In this
case, it usually makes no sense to own both stocks. (However, it might make a lot of sense to be long one and short
the other, because most of the background noise has been filtered out.)
Inspection of cluster structure within an industry can also produce unexpected
insights.
For example, what do State Street Corp and Bank
of New York share that places them together on a branch relatively far from their
conventionally-defined industry brethren? They are both strong in back office processing and provide
services very different from most banks or money management firms. Here is
an example list of some of the pairs in the Appendix that seem to illustrate near substitutes:
- State Street Corp vs. Bank of New York
- Merrill Lynch vs. Bear, Stearns
- Schlumberger vs. Halliburton
- Best Buy vs. Limited Brands
- Saks vs. Nordstrom
- Office Depot vs. Staples
- Intel vs. Advanced Micro Devices
- Borland Software vs. PeopleSoft
- Boise Cascade vs. Weyerhauser
- Toll Brothers vs. Pulte Homes
- Pfizer vs. Schering-Plough
- Comcast vs. Cablevision Sys.
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